Pop the bubbly! I'm so glad you're here, and that you've decided to follow along with Betty Lu Paperie. So come on in, sit back, relax, and allow me to show you around!
Named after my great aunt, Betty Joyce, our little company has grown a long way since my humble beginnings on Etsy in May 2013. Of course, you can read more about how I started here. Now, as I embark on the journey of opening an online boutique for this company, I can't wait to share all of the things I have in store for you.
Our New Look
You may notice things look a bit different–our branding got an amazing makeover from Melissa Yeager. Bronze, blush and a ton of neutrals–she certainly nailed the aesthetics of the brand. She created a vision for Betty Lu that is both elegant and exciting. As we begin to roll out our new packaging later this year, rest assured you'll see your stationery neatly wrapped in the most exquisite packaging. Our goal was for brides to feel like they're getting a present in the mail–not a delivery. So 2018 brides, get excited because this year is the most exciting year for you yet.
An Easier Way for You to Shop
I get it–Etsy can be confusing to shop on. It's especially hard for wedding invitation shop owners, because there are only a limited amount of options we can offer per each item. This generally leads to long product descriptions just describing the ordering process and what they will get with option A, B, and C–oh and of course, the fine print. Now, on our website, you can shop for wedding invitations by collection. Check it out here. Simply find the stationery you love, add desired items to your cart, and you're all set!
Wedding Stationery that Actually Makes a Difference
My personal mission in life is to make a difference in the lives of young women, and I am happy to say I now have a vessel to do so through Betty Lu Paperie. Not just in creating wedding stationery for your special day, but also in financial contributions to those in need. A portion of proceeds are donated to Joyce Meyer Ministries. In December, I was also able to donate to Joyce's Project GRL outreach. That financial contribution alone went to providing job training and a safe environment for young women across the world who are at risk of being victims of sexual trafficking or abuse. So when you order from Betty Lu Paperie, not only are you celebrating the love between you and your spouse–but you're also showing love and compassion for those in need.
One Last Thing...
You're invited to join Betty Lu Paperie along the journey as our company blossoms by reading our blog, subscribing to our newsletter here and following us on social media @bettylupaperie. You'll get an inside scoop on special promotions, wedding etiquette, and freebies.